January 27, 2004

Edmunds.com Article on Car Sales

Confessions of a Car Salesman via boingboing

Interesting article on car sales, from an author who went undercover as a car salesman; definitely a must-read for anyone looking to buy a car, but it's an interesting look at sales and sales tactics from the side you're usually not on in a car purchase.

Especially note the "up to?" technique. I recognized this as something I'd been hearing during car shopping, but only *after* I'd been car shopping.

Posted by Ted Stevko at January 27, 2004 09:54 AM | TrackBack